Marketing Manager

About vialytics

We’ve created an AI-based solution for a decades old problem: municipal road management. Our product is intuitive, makes our customers’ lives infinitely easier, is award-winning and has been adopted across multiple countries in Europe.

vialytics was founded in 2018 in Stuttgart, Germany and recently closed a Series A round of $10m. Our marketing team is currently based in our headquarters in Stuttgart, Germany.

We're looking for a US-based team member to support with marketing initiatives tailored to the American market. If you love all things marketing/content creation, want a hands-on and high-impact role, have a creative and entrepreneurial spirit, and want to join a collaborative, ambitious, and kind team, we would love to speak with you!

As a Marketing & Communications Manager you will

• Plan and create compelling content for our website, newsletters, and social media platforms
• Support our sales team by planning and coordinating webinars and events for lead generation
• Create and distribute print and digital marketing materials such as pamphlets, press releases, and email campaigns
• Adapt existing marketing materials to the US market
• Work cross-functionally with sales, product, and customer success to align marketing initiatives with team objectives
• Develop and execute awareness campaigns to enhance vialytics’ visibility and engagement in the US market.
• Manage press relations, proactively seeking opportunities to place vialytics in relevant media outlets through both customer-driven and channel sales partnershipsScout for growth opportunities and new creative approaches
• For the first six months, travel 4-5x per month to accompany the US team on prospect and client meetings, with a primary focus on the East Coast (NE, NY, NJ), but also nationwide for trade shows and industry events.
• Continually iterate based on results- making us smarter as we grow!

Role Requirements

• 3-5 years in a relevant marketing role
• Experience working in adobe creative cloud and/or Canva
• Excellent communication skills
• Strong organizational skills and attention to detail, particularly in tracking and analyzing marketing efforts.
• Ability to work autonomously as well as collaborate well with a team
• Drive for results
• Open minded and always willing to learn more

Benefits

• Paid time off: 18 vacation days, 8 paid sick days and 12 weeks of parental leave
• Highly competitive medical, dental, and vision insurance
• $1500 annual professional development budget
• Remote work

The Interview Process

• A 30 minute preliminary call with HR
• 30 minute call with Director of Marketing
• Completion of a Marketing Assignment, presented to HR + Marketing
• 30 minute call with our CRO, our oversees the growth of the US office

The salary range for this role is commensurate with experience and $90,000-135,000. Our US team has an office based in New Jersey and predominantly works remote.

vialytics provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.