Junior Market Research Analyst

Human Made Machine is a market technology company focused on redefining how global brands identify winning ad creative. They are seeking a Junior Market Research Analyst to support delivering quantitative and qualitative research that aligns with clients’ business and marketing objectives.

Responsibilities

• Meeting internal and external stakeholders to understand research needs
• Support the execution of projects and creation of high quality outputs, delivering against the agreed Client brief
• Use the appropriate tools and techniques to execute robust research as directed by your manager Typically research will be a mixture of quantitative and qualitative analysis including:
• Designing and commissioning surveys based on objectives, past performance and existing market knowledge
• Using statistical techniques such as cluster analysis to identify groupings of users based on behavioral patterns
• Consumer sentiment analysis for brands and their campaigns through the use of social insight tools and/or open-ended survey analysis, leveraging Generative AI tools to assist in summarizing qualitative responses and conducting initial sentiment extraction
• Managing the recruitment of panelists and assessing the quality of the respondent data to ensure a robust and representative sample
• Analyze and interpret results to generate clear and robust audience insights
• Support the generation of reports

Skills

• Bachelor's degree that demonstrates strong communication and analytical skills such as an applied quantitative field
• Strong academic record or equivalent practical experience
• Strong analytical skills, with the ability to identify business questions, analyze data, draw conclusions, and develop actionable recommendations
• An affinity for new technologies, including a working knowledge of, or strong interest in, Generative AI tools and how they can be applied ethically and accurately to data synthesis
• Interested and open to working with a new platform or learn a scripting language
• Proficient with Microsoft Excel and experience with SQL
• Diligent and attentive to detail, able to deliver work and resolve issues in a timely and efficient manner
• Strong organizational and project management skills
• Excellent verbal and written communication skills
• Ability to write concise, direct and balanced surveys which will effectively generate a relevant and unbiased data set
• Fluency in other languages, especially French, German, Italian, Japanese, or Korean
• Experience using statistical techniques and/or programming languages such as R and Python

Benefits

• An attractive salary package benchmarked against industry standard
• Company bonus scheme
• Hybrid working - minimum of 3 office days
• 401(k) employer matching up to 6%
• Health Insurance
• Life Insurance and Long Term Disability Insurance
• 15 paid (includes vacation and personal days) + 11 bank holidays days per year
• 5 paid sick leave days

Company Overview

Company H1B Sponsorship