Product Strategy and Operations Associate

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and they are seeking a Product Strategy and Operations Associate to contribute to their advertising portfolio. The role involves defining and scaling new ad experiences, driving launch operations, and ensuring cross-functional alignment to bring solutions to market.

Responsibilities

• Contributed to the definition and positioning of new ad experiences and solutions by researching competitive offerings, advertiser needs, and market dynamics; applying go-to-market frameworks that scale across Roku's advertising business
• Collaborate closely with internal and external partners to drive technical integrations that power Roku’s Ad products
• Partner with Product, Ad Sales, Operations, and Legal to unblock revenue opportunities by addressing compliance, go-to-market, pricing and packaging, and operational challenges
• Manage go-to-market readiness and release management for new ad products within your area, including alpha/beta coordination, commercial packaging, US and international launch support, and sales enablement materials that equip Ad Sales teams from day one
• Monitor post-launch performance against exit criteria, manage day-to-day operational needs, and synthesize market feedback into clear summaries that inform product roadmap discussions

Skills

• Curious about digital advertising and CTV
• Organized in fast-moving environments
• Eager to learn how advertisers and agencies evaluate platforms
• Understand how to translate complexity into clarity
• Thrive in cross-functional settings
• Excited to build the operational muscle behind Roku's advertising business
• Comfortable operating as a directly responsible individual (DRI) for a defined workstream, balancing autonomy with close collaboration with senior PS&O and product leadership
• Analytical and detail-oriented, with an ability to structure ambiguous problems and support data-informed recommendations
• Strong communication skills with the ability to synthesize complex information into clear, actionable outputs
• Collaborative and proactive working style; comfortable navigating ambiguity and managing multiple workstreams simultaneously
• 1–3 years of experience in strategy and operations, management consulting, product marketing, program management, or equivalent practical experience, ideally within digital advertising
• Demonstrated interest and/or experience in advertising experiences, programmatic advertising, and/or advertising data and performance measurement is a plus — along with broader curiosity about digital advertising, ad tech, CTV/streaming, or media, and a willingness to develop deep domain expertise
• Comfortable using AI tools to increase productivity in research, developing presentations and briefing documents, and other professional tasks

Benefits

• Health insurance
• Equity awards
• Life insurance
• Disability benefits
• Parental leave
• Wellness benefits
• Paid time off
• Global access to mental health and financial wellness support and resources
• Healthcare (medical, dental, and vision)
• Life, accident, disability, commuter, and retirement options (401(k)/pension)
• Time off, in accordance with local leave policies and other personal needs to support their evolving work and life needs

Company Overview

Company H1B Sponsorship