Digital Marketing Coordinator
Levitate is on a mission to make a real impact and is seeking a highly organized and performance-driven Digital Marketing Coordinator. This role focuses on overseeing day-to-day marketing operations, particularly managing Meta Ads campaigns, maintaining CRM accuracy, and coordinating campaign execution across multiple client accounts.
Responsibilities
- Oversee the daily health and performance of Meta Ads campaigns (Facebook & Instagram)
- Monitor key metrics and identify issues, opportunities, and optimization needs
- Support campaign setup, structure, and ongoing optimization
- Work closely with performance specialists to ensure campaigns are properly executed
- Ensure campaigns follow best practices across targeting, budgeting, and tracking
- Flag underperforming campaigns and coordinate improvements
- Maintain and update the CRM system with accurate client and lead data
- Ensure proper tracking of leads, conversions, and campaign attribution
- Clean and organize data to support reporting and decision-making
- Identify gaps or inconsistencies in CRM data and resolve them proactively
- Act as a point of contact for client updates and operational communication
- Provide clear updates on campaign status, performance, and next steps
- Support onboarding of new clients and setup of systems/workflows
- Ensure clients are aligned with timelines, expectations, and deliverables
- Escalate issues when needed and coordinate internal solutions
- Coordinate campaign launches, updates, and ongoing optimizations
- Track deliverables and ensure campaigns are executed on time
- Support testing initiatives (creatives, audiences, messaging, etc.)
- Help maintain consistency across multiple client accounts
- Track campaign performance metrics (CPL, CTR, CPC, leads, conversions, etc.)
- Compile performance summaries and insights for internal and client use
- Identify trends, anomalies, and optimization opportunities
- Support reporting processes
Skills
- Experience working with digital marketing campaigns, preferably Meta Ads
- Strong understanding of campaign performance metrics and digital funnels
- Highly organized with strong attention to detail
- Comfortable working with data, dashboards, and CRM tools
- Strong communication skills (written and verbal)
- Ability to manage multiple accounts and prioritize tasks effectively
- Problem-solving mindset and proactive attitude
- Experience with Meta Ads campaign management or support roles
- Familiarity with CRM platforms
- Understanding of tracking systems (Meta Pixel, Conversion API, UTMs)
- Basic understanding of funnel strategy and performance marketing
Benefits
- Paid time off and paid provincial holidays to facilitate strong work-life balance
- Paid parental leave that provides employees with support and flexibility as they grow their families
- Extensive benefit options including healthy lifestyle reimbursement, private pension matching, healthcare benefits, etc.
- Culture Crew and Emerging Leader programs to foster employee leadership development, inclusivity, and connection through year-round trainings and events
Company Overview